Tokyo, July 3, 2009 - (JCN Newswire) - TOYOTA MOTOR CORPORATION (TMC) announces it will hold a large test-drive event?part of its "Drive Kingdom" series?in Kanazawa, Ishikawa Prefecture on August 1 and 2.
TMC's Drive Kingdom series, in which four events have been held since December 2007, is intended to promote greater interest in automobiles by giving people of all ages a unique opportunity to experience first-hand the fascination and fun that automobiles offer. So far, approximately 50,000 people have participated in the events.
The Kanazawa event will enable participants to experience environmentally considerate driving through test drives of the recently released third-generation Prius on public roads?the first time for Drive Kingdom. The event will also feature exhibits and test drives of 90 Toyota and Lexus vehicles, rides with professional race drivers and events for children such as classes and games to stimulate interest in automobiles. Admission to the event will be free.
About Toyota
Supported by people around the world, Toyota Motor Corporation (TSE: 7203; NYSE: TM), has endeavored since its establishment in 1937 to serve society by creating better products. Today, the Company manufactures vehicles and parts at 53 production sites in 27 countries and regions around the globe and is an active member in the communities it serves. In fiscal 2009, ended March 31, 2009, the Toyota Group sold approximately 7.56 million vehicles in 170 countries and regions under the Toyota, Lexus, Daihatsu, and Hino brands. For more information, please visit www.toyota.co.jp/en/index.html.
Contact:
Toyota Motor Corporation
Corporate Communications Department/
Public Affairs Division
Tel: +81-3-3817-9150
URL: http://www.toyota.co.jp/en
July 3, 2009
Source: Toyota
Toyota (TSE: 7203) (U.S: TM)
From the Japan Corporate News Network
http://www.japancorp.net
Topic: Press release summary
View more news from these Sectors: CSR, Automotive
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