Tokyo, Aug 19, 2009 (JCN) - Sony Corp. will offer two new e-reader devices priced at US$199 and US$299. This will intensify competition in a burgeoning market dominated by rival Amazon.com.
Sony plans to cut prices on best-selling e-book titles in its online store to US$9.99 from US$11.99, matching the discount price offered by Amazon for users of its Kindle device and Barnes & Noble's Fictionwise.
Sony's new Readers, called the PRS-300 and PRS-600, are expected to go on sale later in August at such U.S. retailers as Best Buy Co. and Wal-Mart Stores Inc. The smaller Sony device costs US$100 less than Amazon's least-expensive Kindle.
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