Taito Corporation, founded 1953, introduced its first video game in 1973. It released its legendary Space Invaders game in 1978, and is bringing a long history of electronic games to the mobile wireless world. Its classic and popular arcade games and console have developed a near-cult following among users. Mobile games available across all major operators in Japan give Taito a pervasive presence in the market, and it is now trying to reproduce this presence in Europe and North America, where many of the classic Taito games already have a strong following. Taito introduced a unique mobile telecommunication karaoke, which combines popular music and motion images, and is planning to use this device to deliver its successful mobile karaoke to overseas markets. Taito is one of the leading companies to challenge and expand the concept of wireless content for mobile users all around world.