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Kuraray's Brazilian Office Launches Full-Scale Marketing of Kuraray Group Products
 

Tokyo, July 13, 2011 (JCN) - Kuraray held an opening ceremony in Sao Paulo, Brazil on July 12 to mark the start of its local Brazilian subsidiary, Kuraray South America, which was established in 2010.

The new subsidiary will serve as a base to undertake sales and market development of Kuraray Group products in South America, reflecting the importance of accelerating global strategies for Kuraray's core businesses.

"Brazil and the rest of South America have enjoyed remarkable growth, making the region an indispensable aspect of Kuraray's global strategy," said Kuraray's President Ito.

"Amid forecasts that Brazil will continue to experience significant economic growth, I am certain that Kuraray Group technologies and products will make a major contribution to Brazil's development."

Kuraray will utilize Kuraray South America as a base for marketing Group products with the aim of further promoting the development of the South American market, which displays considerable growth potential.


By Saroj Shrestha Staff Writer

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