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ANA and AirAsia to Create 'AirAsia Japan'
 

Tokyo, July 21, 2011 (JCN) - ANA Group, Japan's largest airline, and AirAsia today announced that they will form AirAsia Japan, a new low-cost carrier.

AirAsia Japan will be the first low-cost carrier to be based at Narita International Airport. Operating under the AirAsia brand, it is to serve both domestic and international destinations when commencing operations in August 2012, subject to obtaining the relevant approvals.

ANA has been seeking opportunities to launch a new low-cost business based at Narita and, after analysis, has concluded that partnering with an existing low-cost carrier is the most efficient and strategically advantageous option.

Having already established a network, especially within the ASEAN region, AirAsia has been seeking a business partner with strong Japanese market influence to further expand its scope.

The formation of AirAsia Japan leverages AirAsia's successful business model and brings together the complementary strengths of the two companies, generating new demand with the aim of making affordable and quality travel available to all.



By Chris Lui Staff Writer

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