Mazda to Launch Upgraded Mazda Roadster in Japan
May 22, 2013     Japanese 
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Mazda to Launch Upgraded Mazda Roadster in Japan - JCN Newswire
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Mazda to Launch Upgraded Mazda Roadster in Japan
 
- An aggressive new look and even more fun to drive -

Hiroshima, Japan, July 5, 2012 - (JCN Newswire) - Mazda Motor Corporation has upgraded the Mazda Roadster (known overseas as the Mazda MX-5) for the Japanese market. The refreshed two-seater open-top sports car goes on sale today at all Mazda and Mazda Anfini dealerships throughout Japan.

The design of the upgraded Roadster distinguishes between the sporty character of the soft top and the refined character of the power retractable hard top (RHT) through the use of coordinated black and silver features respectively. The front face of both versions has been redesigned to present a more aggressive look. For the interior, a new luxury tan color is available for the genuine leather seats. In addition, revised characteristics of the throttle and brake booster (power braking device) have improved control of the accelerator in the manual transmission models and the brakes in all models. The enhancements add polish to the pure driving pleasure which has made the Roadster (MX-5) famous.

In addition, the updated Roadster features an Active Bonnet (pedestrian protection system) which raises the rear end of the bonnet in the event of an accident to reduce impact to the head.

Main features of the upgraded Mazda Roadster are available at http://www.mazda.com/publicity/release/2012/201207/120705a.html.

About Mazda

Mazda Motor Corporation (TSE: 7261) started manufacturing tools in 1929 and soon branched out into production of trucks for commercial use. In the early 1960s, Mazda launched its first passenger car models and began developing rotary engines. Still headquartered in Hiroshima in western Japan, Mazda today ranks as one of Japan's leading automakers, and exports cars to the United States and Europe for over 30 years. For more information, please visit www.mazda.com.

Contact:

Corporate Communications Division
Mazda Motor Corporation, Japan
+81-3-3508-5056 [Tokyo]
+81-82-282-5253 [Hiroshima]
mailto: media@mazda.co.jp

 


July 5, 2012
Source: Mazda

Mazda (TSE: 7261) (U.S: MZDAF)

From the Japan Corporate News Network
http://www.japancorp.net
Topic: New Product
View more news from these Sectors: Automotive General


 
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